As Founder and CEO of Opus Novo, an Austrian-based social-impact StartUp company, Andreas Frankl is currently responsible for the development and market launch of a new product for the family elderly care: Our product ELLY is a multifunctional luminaire that is equipped with an individually adjustable orientation light, which reduces the risk of falling for people in need of care. Furthermore, ELLY relieves caregiving relatives through various digital functions in our ELLY-app.