Newelo Need4Feed
- Year: 2010
- Award: World Summit Award
- Category: Media & News
- Producer: Newelo Oy
- Country: Finland
- URL: http://www.newelo.com/
Newelo Need4Feed basically matches tasks with available and suitable persons. It is a flexible solution for mobile content creation and data-gathering for the media and publishing ecosystem. It makes work flows more efficient and gives media houses deeper customer relationships. But it can also satisfy the needs of NGOs and their communities.
The Newelo Need4Feed service platform delivers tasks either to given individuals, to a given community, or to a set of proficient contributors. The contributors, e.g. freelancers, can carry out the tasks using their mobile devices or PCs. User register to form a network from which it is possible to find the right contributors by matching profiles and contexts.
The contributors do not need to be professional media creators, but can also be subject experts and individuals in local communities. Their user profiles are updated both by machine learning with user consent, as well as by direct user input. Newelo Need4Feed has been developed in close collaboration with media houses and universities.