Street Dance School – the Centre

SDG 9: Industry, innovation and infrastructure
  • Year: 2009
  • Award: World Summit Award
  • Category: Entertainment & Lifestyle
  • Country: Bulgaria
  • URL: http://thecenterbg.com/

"Street Dance School - the Center" has become a hit among Bulgarian fans of hip-hop culture. Functioning to promote a school of street dance, this interactive website aims to persuade even the worst couch potatoes to get into the groove. Not only does the site make users want to get moving, SDS the Center is also attractive from a technological perspective. Video, image and text content are combined, animated and allow for user interaction. Each time the user logs in, the contents can be viewed in a different manner, whilst clarity and functionality of design are maintained. The project requires no significant resources, making it accessible to the masses. Visitors to the site can listen the music used for training, leave comments, view recordings of performances, read biographies of the choreographers and, having been convinced, subscribe to actual dance classes themselves.