11 Sustainable cities and communities
  • Year: 2020
  • Award: World Summit Award
  • Category: Smart Settlements & Urbanization
  • Producer: Angela McCann
  • Country: South Africa
  • URL:

M4JAM is a gig technology company aimed at passing economic opportunities from big to small and addressing the challenge of unemployment and underemployment in urban areas.. M4JAM enables brands, start-ups, SMEs or big businesses, as well as NGOs and governments alike, to connect directly with rural and peri-urban communities in Southern African. Fondly known as Jobbers, this community is the evolution of the human cloud. Armed with smartphones, the people that need it the most are able to earn an income by completing tasks that we’ve broken down into smaller micro jobs, ranging from surveys, education and mystery shopping to product testing and concept testing and more.